LP® Building Solutions is taking the lead in the building products sector. The industry is growing fast in terms of technology, digitization and product innovation. A skilled labor talent crunch could set many industry stalwarts back on their heels. LP Building Solutions, though, is showing how to thrive in this hyper-pressurized environment. Here’s how it’s affecting customers and suppliers.
OSB Price Volatility
Conditions in 2014 smothered innovation and lead to the volatility of oriented strand board (OSB) prices. LP moved 50% of its OSB production to a structural solutions mix of branded products. This took about 10% of the pricing volatility out of the equation.
LP added several new products, such as LP WeatherLogic® Air & Water Barrier and the LP Elements™ Performance Fencing. LP’s directional change drove them off the drawing board and into builders’ hands. They also made sure not to cut corners in the process. New products gave consumers and roofing repair contractors like Krech Exteriors a wider choice of materials.
At the same time, another line moved into the market. LP SmartSide® Smooth Trim & Siding adds a high-demand aesthetic option to siding. It also provides the competitive advantage of a 50-year limited warranty. The speedy growth of its siding product line forced LP to develop new smooth products.
Not Only Products, But Also Solutions
The company is also improving productivity, run time and quality at its mills. It adheres to its new metrics and offers financial rewards for good performances. Sharing in the rewards has been a game-changer. Everybody is thinking and acting like owners.
Good roofing solutions require good products, and Krech Exteriors offers LP innovations to property owners everywhere. Give us a call at (651) 688-6368, or fill out our contact form to set up your free in-home consultation. We serve homeowners in Minneapolis and St. Paul.